Expanding globally allows a company to diversify its market presence, reducing reliance on a single domestic market and mitigating risks from local economic fluctuations.

Companies might achieve lower operational costs through economies of scale, cheaper labor, or less expensive materials in other regions.

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A global footprint can be attractive to investors, signaling company strength and the potential for higher returns.

International markets can offer new growth opportunities, especially if the domestic market is saturated or growing slowly.

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Exposure to international markets can lead to new ideas, innovation, and knowledge that can be leveraged for competitive advantage.

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Global operations can boost revenue, taking advantage of higher demand or willingness to pay in foreign markets.

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verse markets and improving product offerings. Establishing a brand globally can increase its recognition and prestige, which can also boost domestic performance.